LowKure Original Logo

LOWKURE: A Clothing Line with a Purpose

The LowKure Original Logo embodies the essence of resilience, healing, and self-discovery. The name "LowKure" is a meaningful combination of "Low" and "Kure," reflecting a profound journey of transformation.

• "Low" represents the struggles we face, particularly low self-esteem, insecurity, and moments of vulnerability. It acknowledges the challenges of feeling stuck in difficult times, honoring the emotional weight many carry.
• "Kure" signifies the pursuit of hope, healing, and growth. It represents the tools, support, and determination to overcome life’s obstacles, fostering a brighter and more empowered future.

The logo incorporates Liam Nishizawa’s original hand-drawn typography, preserving his unique artistic vision and creative spirit. His signature within the design serves as a heartfelt tribute to his legacy, making every detail of the logo deeply personal and significant.

LowKure stands for more than just a brand—it is a movement dedicated to raising awareness about youth mental health and creating a safe space for open dialogue. It serves as a reminder that even in moments of self-doubt and insecurity, there is always a path forward toward healing, confidence, and self-acceptance.

GRIT

This logo is about grit—the quiet strength it takes to keep going through grief, depression, trauma, or anxiety. Grit is getting up when it feels impossible. It’s holding hope when everything hurts. It’s trying again tomorrow.

The inclusion of Liam’s signature adds weight and tenderness—it’s a logo born from both pain and love. It tells the world:
“This mattered to him. This matters to us.”

LowKure by Liam is for those walking through the fire—who choose to carry on, not because it’s easy, but because they know they’re worth the fight. It’s not about perfection.
It’s about perseverance.